What is the meaning / definition of Lifestyle Hotel in the hospitality industry?

Similar to a or a luxury hotel, a Lifestyle Hotel is not a ‘proper hotel category’ but can be defined through specific characteristics. Those characteristics are similar to a boutique hotel. They are both unique in their character and very distinctive. The attributes associated with a Lifestyle Hotel are: quirky, cutting-edge, avant-garde, trendy, funky, charming.

The Boutique & Lifestyle Lodging Association (BLLA), gives the following definition:

‘Lifestyle are the next generation of hotels. Driven by the chains, they borrow the best elements of boutiques – small, intimate and modern – and throw in advantages only a chain can offer, like loyalty perks, consistency and economies of scale. As a result, lifestyle are generally more affordable and accessible than boutiques – and soon to be ubiquitous’.

Given this explanation we can say that lifestyle are ‘franchised hotels’.

According to a Delphi study (responses from diverse experts from the lodging industry) ‘ are best characterized as small, stylish that offer high levels of service. Lifestyle hotels are described as innovative and provide more of a personal experience than so-called “branded” hotels’.

See also:

Synonyms

  • Lifestyle Hotel

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