{"id":1048,"date":"2020-09-25T19:27:15","date_gmt":"2020-09-25T16:27:15","guid":{"rendered":"http:\/\/superotels.com\/?p=1048"},"modified":"2020-09-28T14:53:38","modified_gmt":"2020-09-28T11:53:38","slug":"underbooked","status":"publish","type":"post","link":"https:\/\/superotels.com\/en\/underbooked\/","title":{"rendered":"Underbooked"},"content":{"rendered":"<p>What is the meaning \/ definition of&nbsp;Underbooked&nbsp;in the&nbsp;hospitality industry?<\/p>\n\n\n\n<p>Underbooking is a situation that happens when a&nbsp;hotel&nbsp;has failed to sell the number of rooms that reaches their satisfactory&nbsp;booking&nbsp;standards.<\/p>\n\n\n\n<p>Some hoteliers try to reduce double-bookings by allocating separate&nbsp;inventory&nbsp;for each distribution channel. While this does eliminate the potential to sell the same room twice, it can also easily result in unnecessarily vacant units. One channel could sell all of their allocated&nbsp;inventory&nbsp;and start turning customers away while other&nbsp;inventory&nbsp;is sitting unsold on another platform. It\u2019s not a recommended practice and luckily one that can be avoided with a pooled&nbsp;inventory&nbsp;model (all units available to be sold by all&nbsp;channels&nbsp;at the same time) and PMS-to-distribution channel interfaces (to reduce risk).<\/p>\n\n\n\n<p>Reservation management can be tough. The task of balancing the need to fill rooms and the desire to provide a flawless customer experience is a delicate one. Make your life simpler by ensuring you have a&nbsp;property management system&nbsp;that takes credit card information at&nbsp;booking&nbsp;and interfaces with all your distribution&nbsp;channels.<\/p>\n\n\n\n<p>Overbooking&nbsp;inventory&nbsp;is a strategy used by many hotels to account for no-show guests and cancellations. When it works, it saves a lot of revenue, but there\u2019s significant risk associated with the practice\u2014 particularly for smaller, independent properties which have fewer rooms to play around with. When it backfires (i.e. when you find yourself in front of a confirmed guest with no room to offer) it can be extremely stressful and cause a lot of damage to your brand. Unhappy customers have a tendency to express their dissatisfaction online after all.<\/p>\n\n\n\n<p><strong>See also:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Overbooked<\/li><\/ul>","protected":false},"excerpt":{"rendered":"<p>What is the meaning \/ definition of&nbsp;Underbooked&nbsp;in the&nbsp;hospitality industry? Underbooking is a situation that happens when a&nbsp;hotel&nbsp;has failed to sell the number of rooms that reaches their satisfactory&nbsp;booking&nbsp;standards. Some hoteliers try to reduce double-bookings by allocating separate&nbsp;inventory&nbsp;for each distribution channel. While this does eliminate the potential to sell the same room twice, it can also [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[2],"tags":[38,24,37,36],"class_list":["post-1048","post","type-post","status-publish","format-standard","hentry","category-hotel-dictionary","tag-distribution-channel","tag-distribution-strategy","tag-overbooked","tag-underbooked"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 5.0.1 - aioseo.com -->\n\t<meta name=\"description\" content=\"What is the meaning \/ definition of Underbooked in the hospitality industry? Underbooking is a situation that happens when a hotel has failed to sell the number of rooms that reaches their satisfactory booking standards. 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