What is the meaning / definition of in the industry?

stands for: Gross Operating

It is one of the most effective ways to look at your ´s performance and make adjustments that impact the best interests to achieve the hotel´s goals.

is a KPI that allows hotels to apply the laws of economics to a complete drill down of the process of and make adjustments not only on achieving the top line but aligning it with the bottom line as well. From an ownership perspective, GOPPAR allows you to see what the value of your asset is at any given time. A is really two assets in one: a real estate asset and an operating business.

How do you calculate GOPPAR?

  • Formula: GOP (Gross Operating Profit) / Available Rooms

See Also:



  • Gross Operating Profit per available room


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