Conference – Convention

What is the meaning / definition of Conference / Convention in the hospitality industry?

A conference or convention is a type of accommodation, specialised in hosting the MICE traveller segment. The are mostly strategically located near convention / conference centres, or if not located in the vicinity the hotels themselves will be suited with such facilities.

Travellers choose Conference / Convention due to their ability to hosting events, exhibitions, training sessions and meetings. Besides the specialised amenities such hotels will also that contain leisure facilities, full service accommodations and other amenities. One of the biggest customer segments for such hotels is the MICE traveller segment, which is known to be very profitable due to its tendency to spend their time and purchasing power on services in the hotel.

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